The mobile gaming industry has carried its momentum into March 2026, continuing a year already filled with rapid changes. This month has once again brought a fresh round of leadership movements, with seasoned executives stepping into new roles while others transition between studios across the industry.
- Karen Hunt – Associate Content Director, Monopoly Go! at Scopely
- Sebastian Nußbaum – Chief Creative Officer at Sixteen Tons Entertainment
- Cameron Stewart – SVP & Head of Product, Live Game Portfolio at Scopely
- Amos Adler – VP of Growth at SciPlay
- Sanne Greijdanus – Product Marketing Manager at The Pokémon Company International
- Fiona Cherbak – Head of Rocket Game Talent
- Anastasia Zaiceva – Founder at Qomms Branding Studio
- Ben Lyon – Director of Business Development at Aghanim
- Tobias Sjögren – Head of Business Development at Alinea Analytics
- Carla Romero Guillén – Senior Marketing Operations Specialist at King
- Andrea Serfaty – UX Lead at King
- Vivian Meij – Associate Product Manager at King
- Emily Pestell – Senior Brand Communications Manager at King
- Alison Zeng – Strategic Partner Manager at Xbox
- Alexandre Colin Noir – Product Lead (Midcore Games) at Voodoo
- Sonal Varma – Global Director, Live Initiatives at NODWIN Gaming
- Vincent Bernardin – Head of Apps & Gaming (France & Southern Europe) at TikTok
- Marine Wing – Global Web Gaming Partnerships Lead at Google
- Julien Bares – General Manager, Creative Houses 3 and 5 at Ubisoft
- Thomas Andrén – General Manager, Creative Network at Ubisoft
- Magali Huot – Director, Games Marketing for Mainstream Games at Netflix
- Thierry LECAT – General Manager at Virtuos Shanghai
Here’s a quick look at the key leadership changes and appointments that took place throughout March.
Karen Hunt – Associate Content Director, Monopoly Go! at Scopely
Karen Hunt has joined Scopely as Associate Content Director for Monopoly Go!. She previously served as Director of Narrative Craft at Rovio Entertainment, shaping storytelling for Angry Birds titles such as Dream Blast and Blast, with earlier experience at Genjoy, Unity, and GameHouse.
Sebastian Nußbaum – Chief Creative Officer at Sixteen Tons Entertainment
Sebastian Nußbaum has been appointed Chief Creative Officer at Sixteen Tons Entertainment, joining CEO Jan Richter’s leadership team to drive the next phase of the EMERGENCY franchise. He previously spent many years at Wooga, most recently as Vice President Creative, where he helped build hit titles including June’s Journey.
Cameron Stewart – SVP & Head of Product, Live Game Portfolio at Scopely
Cameron Stewart has joined Scopely as Senior Vice President and Head of Product for its Live Game Portfolio. He will oversee product strategy and P&L across major titles, including Star Trek Fleet Command, Marvel Strike Force, and WWE Champions.
Amos Adler – VP of Growth at SciPlay
Amos Adler has been promoted to Vice President of Growth at SciPlay, continuing a journey of over five years with the company. He previously held roles including Senior Director of Growth and Director of User Acquisition, driving performance and scaling growth initiatives.
Sanne Greijdanus – Product Marketing Manager at The Pokémon Company International
Sanne Greijdanus has transitioned into a full-time role as Product Marketing Manager at The Pokémon Company International after previously working as a contractor. With prior experience at Konami, she brings expertise in brand marketing, social strategy, and campaign execution.
Fiona Cherbak – Head of Rocket Game Talent
Fiona Cherbak has founded Rocket Game Talent, where she serves as Head of the agency, helping studios build and scale hiring operations. She brings over a decade of experience from Xbox and PlayStation, including leading talent programs across multiple Xbox Game Studios teams.
Anastasia Zaiceva – Founder at Qomms Branding Studio
Anastasia Zaiceva has launched Qomms Branding Studio after departing ZiMAD, where she most recently served as Chief Communications Officer. During her tenure, she built structured global communication systems and brand strategies.
Ben Lyon – Director of Business Development at Aghanim
Ben Lyon has joined Aghanim as Director of Business Development following over six years at Vungle and Liftoff Mobile. He brings strong expertise in mobile advertising, partnerships, and supply-side growth across EMEA.
Tobias Sjögren – Head of Business Development at Alinea Analytics
Tobias Sjögren has joined Alinea Analytics as Head of Business Development, bringing decades of experience across game development, leadership, and strategy. Known for leading DICE Stockholm during the early Battlefield era, he has also held multiple CEO roles.
Carla Romero Guillén – Senior Marketing Operations Specialist at King
Carla Romero Guillén has been promoted to Senior Marketing Operations Specialist at King, continuing her work on Candy Crush Saga. She has played a key role in structuring marketing operations and campaign execution within the organization.
Andrea Serfaty – UX Lead at King
Andrea Serfaty has been promoted to UX Lead at King after previously serving as Principal UX Designer. She has contributed extensively to user experience design on Candy Crush Saga, including complex gameplay systems. In her new role, she will lead UX strategy and player experience improvements.
Vivian Meij – Associate Product Manager at King
Vivian Meij has been promoted to Associate Product Manager at King after joining as a Business Performance Trainee. She now works on Candy Crush Saga, contributing to gameplay and product performance initiatives.
Emily Pestell – Senior Brand Communications Manager at King
Emily Pestell has stepped into the role of Senior Brand Communications Manager at King. With prior experience in corporate and internal communications, she will now focus on strengthening brand messaging and global communication strategies.
Alison Zeng – Strategic Partner Manager at Xbox
Alison Zeng has joined Xbox as Strategic Partner Manager, where she will work on expanding global gaming partnerships. She previously held roles at Tencent Games, contributing to publishing strategy and cross-platform collaboration.
Alexandre Colin Noir – Product Lead (Midcore Games) at Voodoo
Alexandre Colin Noir has joined Voodoo as Product Lead for midcore games. He will focus on developing and scaling midcore titles as the company expands beyond its hypercasual roots.
Sonal Varma – Global Director, Live Initiatives at NODWIN Gaming
Sonal Varma has joined NODWIN Gaming as Global Director of Live Initiatives, bringing strong leadership experience from Comic Con India. As Vice President there, she drove multi-city event strategy, achieving consistent growth in attendance and revenue through major brand partnerships.
Vincent Bernardin – Head of Apps & Gaming (France & Southern Europe) at TikTok
Vincent Bernardin has stepped into the role of Head of Apps & Gaming for France and Southern Europe at TikTok. Since joining in 2021, he has progressed through multiple roles across client solutions and brand partnerships, driving user acquisition growth and managing key gaming accounts.
Marine Wing – Global Web Gaming Partnerships Lead at Google
Marine Wing has been promoted to Global Web Gaming Partnerships Lead at Google after more than eight years with the company. She previously led web gaming partnerships across the Americas and has driven significant growth for publishers.
Julien Bares – General Manager, Creative Houses 3 and 5 at Ubisoft
Julien Bares has returned to Ubisoft as General Manager of Creative Houses 3 and 5, bringing over 25 years of experience from Tencent and 2K. In his new role, he will oversee high-intensity live titles and Ubisoft’s mobile portfolio. A Ubisoft veteran, Julien previously worked on titles like Splinter Cell.
Thomas Andrén – General Manager, Creative Network at Ubisoft
Thomas Andrén has stepped into the role of General Manager of the Creative Network at Ubisoft. He will lead expert studios that provide technical support across the organization, strengthening development capabilities. Thomas brings extensive experience from Massive Entertainment and Red Bee Media.
Magali Huot – Director, Games Marketing for Mainstream Games at Netflix
Magali Huot has joined Netflix as Director of Games Marketing for Mainstream Games, bringing strong expertise in global gaming strategy and brand-led campaigns. She previously served as SVP of Global Gaming Strategy at Dentsu and has held leadership roles at YouTube and Warner Bros. Entertainment.
Thierry LECAT – General Manager at Virtuos Shanghai
Thierry LECAT has joined Virtuos Shanghai as General Manager, bringing over 15 years of experience from Gameloft where he served as VP of Production & Operations. He played a key role in scaling global studios and managing large multi-platform portfolios.
Some of the info on the month’s industry movements is drawn from PocketGamer.biz.
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